THE BUSINESS INTERACTION PLATFORM

Every Interaction Creates Opportunity.

BLUETRIX connects communication, data, artificial intelligence and automation in one central Business Interaction Platform – turning every interaction into a measurable next step.

Business interactions are fragmented across systems.

Communication, contact data, tasks and analytics often live in separate tools. Context gets lost, handovers slow down and the next meaningful step remains unclear.

BLUETRIX brings these interactions together in one shared working context.

Not another CRM.

BLUETRIX starts with the interaction, not the record: who is communicating with whom, through which channel, in what context – and what next step follows?

Contacts, relationships and outcomes come together where business actually happens.

A company profile that understands the starting point.

Website analysis, goals and selected channels provide the foundation for setting up the platform.

  1. 01Analyse the website

    Capture existing content and the business profile.

  2. 02Define goals

    Specify which next steps the platform should support.

  3. 03Connect channels

    Select the relevant touchpoints for interactions.

From configuration to a connected workflow.

The central wizard guides the setup process. It brings profiles, goals, channels and workflows into one shared context, step by step.

1Profile
2Goal
3Channels
4Workflow

Every area works with the same interaction context.

Inbox

Bring interactions from connected channels into one central place.

Pipeline

Structure next steps and business progress.

Bots

Support recurring conversations.

Campaigns

Coordinate interactions across selected channels.

Automations

Connect defined workflows through rules.

Forms

Capture information in a structured way and move it forward.

Playbooks

Make proven approaches available within the workflow.

AI agents

Integrate artificial intelligence into defined interactions.

One continuous process from content to analysis.

Forms connect design, integration and downstream workflows without leaving the interaction context.

  1. 01Content
  2. 02CSS Creator
  3. 03Workflow
  4. 04Embed & Code
  5. 05Live analytics

One shared history instead of isolated snapshots.

The Interaction Timeline shows interactions in sequence and keeps their context together for the next step.

  1. 09:12
    Touchpoint

    A new interaction begins.

  2. 09:14
    Context

    Information is added to the interaction history.

  3. 09:18
    Next step

    The workflow moves forward with full traceability.

Artificial intelligence within the interaction context.

AI agents are integrated into defined workflows. They work with the available context and support the next step within the platform.

Explore AI agents

Digital and physical channels form one interaction space.

BLUETRIX includes digital touchpoints as well as printed materials with QR or NFC.

  • Email
  • Chat
  • Forms
  • Bots
  • Print
  • QR
  • NFC

More context. Clearer workflows. Measurable next steps.

See the connections

View interactions, relationships and relevant information together.

Simplify handovers

Keep the current context available across teams and channels.

Track progress

Make next steps and interaction histories visible in a structured way.

Turn every interaction into an opportunity.

Explore the Business Interaction Platform.

Explore the platform

Book an appointment

Choose a date and time that suits you. We look forward to speaking with you.

01 Choose a date

The next twelve months

August 2026

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03 Your contact details